Media Information
Reaching AirTran Airways customers via email
AirTran Airways a-savers program
A-Savers is AirTran Airways’ continually growing mailing list of more than 2 million names. These are demographically desirable customers who have opted in at AirTran.com to receive your information. AirTran Airways’ A-Savers program allows businesses the ability to promote their products and services to AirTran Airways’ fliers in an email marketing campaign.. A-Savers has helped various organizations such as 1-800-Flowers.com, Crowne Plaza Royal Oasis on Grand Bahama Island, and Intercontinental Hotels increase their revenue stream and build their client base by marketing to AirTran Airways’ customer base. Contact your account manager for more information.
Monthly features for 2008
Magazine Breakdown (appear in every issue)
Front Cover:
• Spas
• A hotel review
• Beauty
• Books
• Media (DVD’s, CD’s & Games)
• Sports & Exercise
• Cars
• Food
• Interview with crew members
• Interview with a timely celebrity about their hometown
• Destination Features
• Every issue will contain at least 10 destination-lead features, ranging from 800 words to 3,200 words, which will highlight locations across AirTran Airways network.
• The features are for arriving travelers, so the stories introduce the cities restaurants, bars, shopping, entertainment, nature, history, etc.
• Lifestyle & Celebrity
• Each issue will contain a feature on a timely celebrity.
• There is also room for general interest articles: fashion, travel, children, humor, romance, health, etc.
• Dedicated Business Section
• Full 48 city by city Destination Pages
Sales Contact
Stephen Andrews
Publisher
Ph: 888-864-1733
Fax: (917) 591-6247
Email: stephen.andrews@ink-publishing.com